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Industry Trends

Customer Experience: What to Do When the Proverbial Hits the Fan

We all work hard trying to make our customer experience the best we possibly can, but what happens when it all goes wrong? Things go …

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Smart News

Key Performance Indicators (KPIs): The Building Blocks to Success – #Aesthetics #Business

Maximise profit, minimise losses and ensure you are always playing to your strengths – setting up a few simple KPIs could revolutionise the way you …

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Smart News

The Definition of Insanity: Whether You Fear or Embrace it, Change is Constant

Change can be daunting; but amidst a global ‘new normal’, beauty salons & clinics are having to face challenges head on, adapting to survive. It’s …

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Smart News

Case Study – The Laser Club Generates ROI in 4 Weeks with the SMARTDiode

Ciara Farrell (a.k.a. Kia Styles) is the Co-Founder and Co-Owner of Boombae, a five-star-rated supersalon in the North West, and Kia Knots, a healthy hair …

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